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Posted by on Aug 6, 2013 in | 0 comments

The task:

1. Create a logo for SPCORP, a project corporation based on images requested by the client
• house sihouette
• shortened name “SPCORP”
2. Design a business card for members of the company..

The logo is the shortened name of the company casting the shadow of a house. The logo and the card use the corporate pantone blue and grey.

The angle of the shadow is mirrored in the angled end of the stroke under the name and title on the business card. The two pantone colours are used and elegance and weight are implied by the heavy 160lb cougar stock on which it was printed.