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Posted by on Jun 21, 2012 in | 0 comments

The assignment:
1. Create a visual identity for the vacation company.
2. Design a series of three posters that maintain a theme and support the branding of the company using the logo, the url, and one word per poster. The words were provided.

The posters are designed to look like corkboads. Polaroids of the fantastic activities that can be enjoyed through LongGone Vacations are pinned to the corkboard background.

The logo and company url are displayed on a luggage tag which creates a natural frame for the crucial information and reinforces the travel aspect of the company.

The same images recur in all three posters, with a different one featured in each case.

All the elements were created from scratch in Adobe Illustrator.