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Posted by on Aug 17, 2013 in | 0 comments

The task:

1. Combine two ineffective brochures into a cohesive multi-page booklet. Design business cards to strengthen the brand.

The brochure project was quite a challenge as there was a lot of detailed information from different places that had to be combined and laid out in a comprehensible, accessible fashion

The design of the business card came about as the client was extremely pleased with the look of the brochure. The cards feature the logo ‘burned’ into the back. The design incorporates the strong, slab-serif font that is associated with the company, and is clearly to do with pine wood. The vertical design is a little unusual and accommodates the layout of the information nicely.