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Posted by on Jun 23, 2012 in | 0 comments

The assignment:
1. Brand a party to celebrate a group of friends all born in the month of july.
2. Create a series of favours for the July Babies Celebration.
3. Design packaging for the July Babies favours.

Various design elements were created and used throughout the celebration
• A series of icons were developed: A candle, a balloon, and a typographic symbol using the initials ‘J’ & ‘B’
• Patterns were developed and applied throughout the designs

Four different favours were made:
• Magnets featuring the 3 July Babies icons. These were dubbed “Memory Buttons”
• Paper clips were branded and named “Flutterby Clips”
• Pens were embellished with the developed patterns and became “Note-Takers”
• Tea bags were given July Babies tags and placed in tins that were labeled using the pink and grey pattern.

Customized toothpicks became cake-toppers.